Huawei Apps Up competition leverages Huawei mobile services to accelerate local business growth
The directory Huawei Global Application Innovation Competition (Apps Up) provides an unparalleled platform for Africa’s top app developers to showcase their talent and capabilities while advancing digital innovation in the process.
This year is no different. Under the theme: “Together We Innovate”, Huawei has once again opened up the possibility for more people to come in and build apps that fit into Huawei’s outstanding ecosystem.
This means that as a technology developer, you have the opportunity to reach over 8.5 million device users in South Africa and grow your business using Huawei’s vast digital expertise.
We caught up with Rudy Sambo, Chief Marketing Officer at Droppato share some thoughts on winning the Apps Up 2021 contest, integrating their app into the Huawei ecosystem, and the opportunities that ultimately helped them grow their app.
How did the idea for the development of the Droppa app come about?
We recognized that moving from one place to another is always stressful and the administrator involved made it a daunting and dreadful task. This is where Droppa has stepped in to ensure that when one needs to transport something, the moving experience is effortless and hassle-free through the offering of rental vehicles, fleet and courier services.
Droppa was founded by Khathutshelo Mufumadi; it is an on-demand logistics service that allows you to transport parcels, goods and furniture using the platform and its interactive reservation system at your convenience. This innovative development started in 2011 when Mufumadi was helping his sister carry various things for her event business.
The mobile app allows users to request a truck for all their transport needs in all major cities in South Africa, with competitive prices based on distance and size of packages delivered. This provides an affordable, reliable, timely, and easy-to-use platform.
Convenient and easy to use: a step-by-step guide to how the Droppa app works
- Download the app from AppGallery.
- Once downloaded, choose the service you want to use.
- Enter the pick up and drop off address.
- Enter the dimensions of the goods you are moving.
- Select the delivery option you want to use, for example, for courier you have the option of using budget, express, flash, etc.
- Select your preferred payment method.
- Once the payment has been made, you will receive a confirmation email and SMS.
- Once your Droppa request has been processed, you can track your package until it is delivered.
An opportunity to grow: Droppa wins the Huawei 2021 Apps Up competition
We won the Honorable Mention Award at the prestigious Huawei Apps Up 2021 competition. The prize money received from the competition enabled Droppa to purchase additional monitors that are critical to the daily operations of the team.
Thanks to the Apps Up competition, we received major visibility thanks to our participation and ultimately the victory. This has allowed Droppa to experience an increase in downloads, as well as brand awareness across the board, which has allowed us to reach a new audience.
One of the main lessons we learned was that we need to diligently optimize our platform from time to time in order to stay competitive in the market. The biggest opportunity that materialized was that of being able to access new markets. Although entering such a market has its own challenges, we have been able to benefit greatly from reaching and engaging a new audience that has been looking for a platform like ours and we are learning, growing and adapting. continuously to the ever-changing market environment.
The fundamental qualities for a successful application
For Droppa, a seamless user experience is important because we believe our customers are looking for an easy-to-use solution that makes their lives easier. This, followed by a visually stimulating user interface design that encourages user engagement, means you are able to create a technology solution that is not only functional, but encourages users to spend more time on your platform.
We encourage people wishing to develop their brand to carry out thorough market research. It is important to understand what your target audience is looking for, the specifications used by the industry as well as the trends. By researching, brands are able to prepare for what’s to come and give themselves the opportunity to create a solution that will directly address the pain points of their audience on the go.
The importance of partnerships
Strategic partnerships in our business have taken Droppa to the next level.
Through these partnerships, we have been able to tap into new markets, delivery channels as well as resources which have enabled the company to grow in the local and regional market and increase our market share in the process. These partnerships have also enabled us to create multiple employment opportunities for hundreds of South Africans and we view this as an ongoing effort.
Moving forward: Droppa’s global business expansion
Droppa believes in creating job opportunities for as many people as possible and this has been a must. The company has already secured 50 delivery bikes, meaning another 50 people will be able to earn an income and put food on the table for their families.
Working globally, Droppa intends to increase its participation in each market while distinguishing itself as the premium delivery solution of choice.
Apps Up is the perfect showcase for African app developers looking to showcase their innovative approaches to overcoming the daily challenges faced by people on the continent. For more information on the rules and any other questions about Apps Up 2022, visit the official site. Don’t delay, enter your application today for a chance to win your share of $1,000,000 in prizes.